Egypt promotes tourism at TTG Travel Experience trade fair in Italy

The Egyptian Ministry of Tourism and Antiquities participated in the TTG Travel Experience 2026 trade fair in Rimini, Italy, Sada Elbalad English reported. The Egyptian Tourism Promotion Board represented the country at the international event. The trade fair brings together major travel agencies, tour operators, airlines, and industry decision makers from the Italian market. [1]

Dr. Ahmed Yousry, the chief executive officer of the Egyptian Tourism Promotion Board, inaugurated the Egyptian pavilion at the exhibition, according to Sada Elbalad English. The opening was attended by Dr. Nader El-Biblawi, chairman of the Egyptian Travel Agents Association, and Mr. Mohamed Ayoub, chairman of the Egyptian Hotel Association. [1]

The delegation aimed to engage key stakeholders in the Italian travel sector to boost tourism flows to Egypt. Sada Elbalad English reported that the trade show serves as a major platform for networking with European tour operators and commercial flight providers. [1]